FIN203 — Commercial Banking

Group activity (groups of four students) to produce an educational video of 2 to 5 minutes centered on a selected banking awareness theme. Students may use tools such as mobile phones, Canva, PowerPoint, CapCut, InShot, AI voice-over tools, and animation software. The completed video must be uploaded to at least one social media platform (YouTube Shorts, Instagram, or LinkedIn) and include the hashtags #BankingAwareness #LPU #MSOBMoneyMatters.

Rubric
To produce a short video that promotes financial literacy, fraud prevention, and awareness about modern banking practices, using relatable examples and engaging formats.

Group field-based banking business development activity in collaboration with a selected bank or via a simulated sales campaign to understand the complete banking sales cycle. Each group identifies 5-10 potential customers and generates leads with minimum potential business value of ?50,000, recommending suitable products (Savings/Current Accounts, FDs, RDs, Credit Cards, Loans, Bancassurance, Mutual Funds, Digital Banking Services, etc.). Students maintain a Lead Tracking Sheet and a Business Generation Register, convert qualified leads into actual banking business with documentary evidence (masking sensitive data), and submit a Business Generation Report covering introduction, objectives, methodology, segments, products, lead summary, business generated, evidence, feedback, challenges, learning outcomes, and conclusion.

Rubric
To develop practical banking, marketing, customer relationship, and business development skills by identifying prospective customers, generating qualified leads, converting prospects into actual banking business.

Group activity to design a Banking Awareness Toolkit on a selected banking theme with educational materials understandable by the general public, students, senior citizens, or first-time customers. The toolkit must include a tri-fold brochure/pamphlet, a one-page banking guide/checklist (Do's & Don'ts, FAQs, or Safety Tips), a digital social media awareness post (LinkedIn), and a 3-5 minute classroom presentation. Students may use tools like Canva, PowerPoint, Adobe Express, Google Slides, Piktochart, or Figma. Submission in digital format (PDF/PNG) with presentation slides; selected toolkits may be displayed during Financial Literacy Week or shared via MSOB/LPU channels.

Rubric
To develop students' ability to simplify banking concepts for the general public by designing an educational toolkit that promotes responsible banking practices and social impact, digital financial literacy.