Unit 3 - Practice Quiz

MGN206 50 Questions
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1 Which of the following measurement scales assigns numbers purely for identification or classification purposes, lacking order, distance, or a unique origin?

A. Nominal Scale
B. Ordinal Scale
C. Ratio Scale
D. Interval Scale

2 In which measurement scale is the order of values significant, but the difference between each value is not necessarily equal?

A. Interval Scale
B. Ordinal Scale
C. Ratio Scale
D. Nominal Scale

3 The Celsius temperature scale is a classic example of which type of measurement scale?

A. Nominal Scale
B. Ratio Scale
C. Interval Scale
D. Ordinal Scale

4 Which scale possesses a true, absolute zero point, allowing for statements like 'A is twice as long as B'?

A. Interval Scale
B. Ratio Scale
C. Nominal Scale
D. Ordinal Scale

5 Which of the following statistical measures is NOT appropriate for data collected on a Nominal Scale?

A. Mean
B. Frequency Percentage
C. Chi-Square
D. Mode

6 In a Paired Comparison Scaling technique, if there are brands to be compared, how many pairs will the respondent evaluate?

A.
B.
C.
D.

7 Which scaling technique requires respondents to allocate a fixed number of units (e.g., 100 points) among a set of stimulus objects based on some criterion?

A. Rank Order Scaling
B. Paired Comparison Scaling
C. Constant Sum Scaling
D. Likert Scaling

8 A scale with bipolar labels (e.g., 'Good — Bad', 'Clean — Dirty') placed at the ends of a 7-point scale is known as:

A. Stapel Scale
B. Semantic Differential Scale
C. Q-Sort Scale
D. Likert Scale

9 Which of the following is an example of a Non-Comparative Scale?

A. Likert Scale
B. Rank Order
C. Paired Comparison
D. Constant Sum

10 The Stapel Scale is characterized by which of the following layouts?

A. Ranking items from 1 to 10
B. Two bipolar adjectives at ends
C. Distributing 100 points
D. A single adjective in the center with values from -5 to +5

11 Data that has been collected by the researcher specifically for the problem at hand is called:

A. Internal Data
B. Secondary Data
C. Syndicated Data
D. Primary Data

12 Which of the following is a major advantage of using Secondary Data?

A. It guarantees 100% accuracy
B. It is always specific to the researcher's needs
C. It is highly confidential
D. It saves time and cost

13 Government census reports, trade association publications, and company annual reports are examples of:

A. Experimental Data
B. Primary Data Sources
C. Observational Data
D. Secondary Data Sources

14 In questionnaire design, a 'Double-Barreled' question is one that:

A. Is placed at the beginning and end of the survey
B. Asks two questions in one, causing confusion
C. Has only two options (Yes/No)
D. Is repeated twice to check consistency

15 The 'Funnel Approach' in questionnaire ordering refers to:

A. Randomizing the question order
B. Asking difficult questions first
C. Asking specific questions first, then general ones
D. Asking general questions first, then moving to specific ones

16 The process of assigning numerical codes to the various responses in a questionnaire to facilitate data analysis is called:

A. Validation
B. Coding
C. Editing
D. Tabulation

17 Which process involves checking the collected data for omissions, legibility, and consistency?

A. Correlation
B. Transcription
C. Editing
D. Coding

18 A question that offers the respondent a fixed set of choices is known as a:

A. Unstructured question
B. Projective question
C. Open-ended question
D. Closed-ended question

19 Pilot testing (or Pre-testing) a questionnaire helps to:

A. Calculate the final statistical results
B. Eliminate the need for secondary data
C. Identify flaws and ambiguity in the questions
D. Increase the sample size artificially

20 Which of the following is considered a measure of Central Tendency?

A. Range
B. Median
C. Standard Deviation
D. Variance

21 The mathematical formula for the arithmetic mean () of un-grouped data is:

A.
B.
C.
D.

22 Which measure of central tendency is most affected by extreme values (outliers)?

A. Quartiles
B. Mean
C. Median
D. Mode

23 The value that divides a sorted data set into two equal parts is called the:

A. Mode
B. Range
C. Median
D. Mean

24 Calculate the median of the following dataset: $5, 8, 12, 4, 6$.

A. 5
B. 6
C. 7
D. 8

25 The observation which occurs with the highest frequency in a data set is known as:

A. Mode
B. Median
C. Weighted Mean
D. Mean

26 What is the mode of the series: $2, 4, 4, 6, 7, 4, 8, 2$?

A. 2
B. 6
C. 8
D. 4

27 For a symmetrical distribution, the relationship between Mean, Median, and Mode is:

A. Mean < Median < Mode
B. Mode = 3Median - 2Mean
C. Mean = Median = Mode
D. Mean > Median > Mode

28 The algebraic sum of deviations of a set of values from their arithmetic mean is always:

A. One
B. Positive
C. Negative
D. Zero

29 Which average is best suited for open-ended classification (e.g., 'Income > $100,000')?

A. Median
B. Arithmetic Mean
C. Geometric Mean
D. Harmonic Mean

30 The empirical relationship between Mean, Median, and Mode for a moderately skewed distribution is given by:

A.
B.
C.
D.

31 Which of the following is an example of a Continuous Rating Scale?

A. Semantic Differential
B. Graphic Rating Scale
C. Stapel Scale
D. Likert Scale

32 If you are measuring the rate of speed or efficiency, which mean is theoretically most appropriate?

A. Weighted Mean
B. Geometric Mean
C. Harmonic Mean
D. Arithmetic Mean

33 What is the Geometric Mean of the numbers 2 and 8?

A. 5
B. 6
C. 16
D. 4

34 When data contains varying importance for different items, which mean should be used?

A. Weighted Arithmetic Mean
B. Median
C. Simple Arithmetic Mean
D. Mode

35 Find the mean of the first 5 natural numbers.

A. 2.5
B. 3
C. 2
D. 3.5

36 In the context of reliability, which method involves administering the same test to the same respondents at two different times?

A. Alternative forms method
B. Internal consistency method
C. Test-Retest method
D. Split-half method

37 Which of the following is a disadvantage of the 'Observation' method of primary data collection?

A. It cannot observe underlying motivations or attitudes
B. It captures current behavior
C. Subjective bias is eliminated
D. It is independent of respondent's willingness

38 If a dataset has an even number of observations, how is the Median calculated?

A. It cannot be calculated
B. Take the mode of the dataset
C. Take the arithmetic mean of the two middle values
D. Take the middle value directly

39 Which scale allows for the calculation of the Coefficient of Variation?

A. Interval
B. Ratio
C. Ordinal
D. Nominal

40 What is the formula for the Weighted Mean?

A.
B.
C.
D.

41 In a histogram, the highest bar represents the class interval containing the:

A. Standard Deviation
B. Median
C. Mode
D. Mean

42 A distribution with two peaks is called:

A. Normal
B. Bimodal
C. Uniform
D. Unimodal

43 Which of the following is a 'Projective Technique' used in qualitative research (often yielding primary data)?

A. Census Analysis
B. Word Association Test
C. Temperature Reading
D. Likert Scale Survey

44 When preparing data, 'Outliers' refer to:

A. The average values
B. Data that is missing
C. The coding labels
D. Values that are extremely high or low compared to the rest of the data

45 If the mean is 20 and the median is 20 in a dataset, what is the likely value of the mode?

A. 30
B. 0
C. 10
D. 20

46 Which measurement scale involves ranking data but the intervals between ranks are unknown (e.g., Horse race finishing order)?

A. Interval
B. Nominal
C. Ratio
D. Ordinal

47 Which step follows 'Coding' in the data preparation process?

A. Data Entry (Transcription)
B. Problem Definition
C. Data Collection
D. Questionnaire Design

48 If every item in a data set is increased by 5, the new Arithmetic Mean will:

A. Increase by 5
B. Remain the same
C. Increase by 5 times
D. Decrease by 5

49 Which of the following is a requirement for a good questionnaire?

A. It should move from complex to simple questions
B. It should be reliable and valid
C. It should use complex technical jargon
D. It should be as long as possible

50 In grouped data, the class mark (mid-point) is calculated as:

A.
B.
C.
D.